HDG is a UK-based, family-owned private real estate investment and development business. The new identity and website present the path forward for multi-generational, family-owned businesses.

Quake crafted an iconic identity that focused on the business’s entrepreneurial mindset and professional ethos. With 60 years of experience, they have a unique perspective on the transformational change provided by development and the discipline and foresight required to ensure things go to plan.

Since they create and invest in buildings, we felt a 3D logo would be a great addition to the identity. Inspiration came from the materials and shapes that create the buildings that define the buildings they develop and manage.